Texting App Viber Requires A Step Into Social Networking With Brand New Public Chats Feature

Texting App Viber Requires A Step Into Social Networking With Brand New Public Chats Feature

Plenty of messaging apps have now been showcasing exactly how their services certainly are a way that is great individuals to directly keep in touch with their buddies straight, in opposition to your bare-all nature of social support systems like Faceb k. But today Viber, the app that is messaging 209 million users, is taking a various approach it’s releasing Public Chats, offering users an easy method of utilizing its direct texting and voice solutions app to broadcast towards the globe most importantly.

Public Chats will dsicover the introduction of real time conversation streams — from celebrities, or as CEO Talmon Marco explained, other interesting people “like taxi drivers!” — which will be open for any follower to see, although not fundamentally take part in. Users will simply manage to leap in and talk in Public Chats in the event that account in question is in their contacts.

(And then, those comments will become part of the general public stream.)

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It provides Viber, which was obtained by Japan’s Rakuten earlier in the day this present year for $900 million, a little social media spin, and also at the time that is same differentiate it through the remaining portion of the crowded messaging app pack, that is led by the kind of Faceb k (Messenger 500m users; WhatsApp 600m); but additionally carries a wide range of other remarkably popular apps like WeChat (600m users); Line; and many more.

Public Chats is releasing with a range of “global superstars” signed up, including Perez Hilton, YouTube sensation Tyler Oakley, singer-songwriter Pixie Lott, international DJ Paul van Dyk, electronic fashion innovators Next Model Management, European soccer channel COPA90.